
Photo by Casey Marshall
It doesn’t take a lot of salient observation to see that the entire world is becoming more connected. What used to be mobile phones, are now essentially mobile computers – with the ability to connect to the web from just about anywhere. Which means people have access to the most current information 24/7.
Thanks to Twitter and dozens of other online sources, news has become instantaneous. It’s no wonder newspapers and magazines are rapidly becoming irrelevant. Why should I wait until the next day (or week) to find out about what’s going on in the world right now? All I have to do is look online. This is why the SF Chronicle just offered me 52 weeks (more…)

Photo by James Cridland
Yesterday I read in the NY Times that there are approximately 350,000 Facebook members for every Facebook employee. (Imagine attending a university with that kind of student/teacher ratio.)
As Facebook zooms past the half billion members mark, chances are this will only become an even wider ratio. For brands trying to do their best on Facebook, this can be somewhat daunting. There are almost always questions that arise when you’re constantly updating a page for your business there. And as everyone knows, trying to get hold of a real human being at Facebook is like trying to find a chicken that speaks Swahili.
So here’s my question: If you were Mark Zuckerberg, what would you do to improve customer service?